Bollywood

1 day ago

3K views

Bhooth Bangla Review: First Reactions To Akshay Kumar's Horror-Comedy Out Online

BY SACNILK

Mumbai, April 16 - Bollywood superstar Akshay Kumar-fronted much-awaited horror-comedy Bhooth Bangla is all set to begin its theatrical rollout through paid previews from 9 PM on April 16. Ahead of the release, the film had a screening for the critics and media people, and the initial reaction seems to be very positive. Directed by Priyadarshan, Bhooth Bangla marks the director's reunion with Akshay Kumar after many years, and the combo seems to have struck a chord again with the critics as far as reactions are concerned. The full-fledged release of the movie is scheduled for April 17. (adsbygoogle = window.adsbygoogle || []).push({}) Produced by Balaji Motion Pictures and Cape of Good Films, Bhooth Bangla also stars Wamiqa Gabbi alongside Tabu, Paresh Rawal, Rajpal Yadav, Asrani, and Mithila Palkar, among others, in key roles. Here is what critics are saying about the horror-comedy. #OneWordReview...#BhoothBangla: ENTERTAINER.Rating: ⭐️⭐⭐️½An entertainer that works for most parts... The #AkshayKumar - #Priyadarshan combo doesn't disappoint – the chills and chuckles are in equal measure. #BhoothBanglaReviewThe initial sequences may give an impression… pic.twitter.com/oCGAGEaP3P— taran adarsh (@taran_adarsh) April 16, 2026 (adsbygoogle = window.adsbygoogle || []).push({}) #BhoothBangla : ⭐️⭐️⭐️⭐️ It unfolds as a layered supernatural tale rooted in the eerie legend of Vadhusur and a village long possessed by his dark presence, including the haunted bungalow itself. Beneath the horror lies an intriguing backstory that slowly reveals itself, adding… pic.twitter.com/LcqcfRGM62— Ramesh Bala (@rameshlaus) April 15, 2026 (adsbygoogle = window.adsbygoogle || []).push({}) Just finished watching #BhoothBangla...huge fun,couldnt stop chuckling at #AkshayKumar's antics.This is Priyadarshan doing the hera pheri only he knows how to do best— Subhashk Jha (@SubhashK_Jha) April 15, 2026 Watched #BhoothBangla last night, and must admit - Priyadarshan has put his soul to this one: it not only captured comedy & confusion but also the ghostly world well, be it black magic or demons leading the pack, a good research makes the work easy! @akshaykumar has experiment… pic.twitter.com/GurIVRitvo— Samina Shaikh 🇮🇳 (@saminaUFshaikh) April 15, 2026 (adsbygoogle = window.adsbygoogle || []).push({}) Akshay Kumar is back in the genre he is superb at! He and Ekta Kapoor's Bhooth Bangla bring back the fever of horror comedy in real sense! Priyadarshan has used all the actors really very well and the situational comedy in the film is over the top, non-stop entertainment from… pic.twitter.com/n7l9JU5E7j— Upala KBR ❤ (@upalakbr999) April 15, 2026 Akshay Kumar and Priyadarshan recreate their legendary magic in Bhooth Bangla, delivering a perfect blend of nostalgic comedy and spine-chilling thrills that keeps you hooked until the very end!Rating : 4 starsFull Review coming soon @TV9Bharatvarsh #BhoothBangla… pic.twitter.com/ScWOn65zgi— Sonali Naik (@oneanonlysonali) April 15, 2026 (adsbygoogle = window.adsbygoogle || []).push({}) #BhootBangla Review‘A Laughter Riot by the Akshay, Paresh, Rajpal Trio...’RJ #DivyaSolgama (4/5) | Full Review Coming Soon...@priyadarshandir @akshaykumar@SirPareshRawal @EktaaRKapoor@rajpalofficial @WamiqaG@Jisshusengupta @actormanojjoshi@mipalkar @ZeeMusicCompany… pic.twitter.com/F2dqEvtolk— RJ🇬️9⃣ Divya (दिव्य) Solgama (@DIVYASOLGAMA) April 15, 2026

Bollywood

2 days ago

18.4K views

Bhooth Bangla Advance Booking Update: Here Is When Tickets Go Live For Akshay Kumar Starrer and What To Expect From It

BY SACNILK

Mumbai, April 13 - Bollywood superstar Akshay Kumar-fronted much-awaited horror-comedy Bhooth Bangla, is all set to kick off its theatrical journey, with strong buzz surrounding its release. The film has been generating excitement ever since its announcement, thanks to its genre and the reunion of a beloved actor-director duo. Bhooth Bangla Advance Booking To Open On April 14 The makers have confirmed that bookings for Bhooth Bangla will open on April 14, giving audiences an early opportunity to secure their seats ahead of release. Opening the bookings just 3 days ahead of the full-fledged release is a strategic move that might prompt the audience to rush to buy tickets due to the short window for making a strong prediction. (adsbygoogle = window.adsbygoogle || []).push({}) The release strategy includes paid previews on April 16 from 9 PM, followed by a full theatrical rollout on April 17, 2026. This staggered release pattern could help the film build strong word-of-mouth if early audience reactions turn positive. What To Expect From Bhooth Bangla Advance Booking The momentum in pre-sales has become one of the most important aspects for a film in its bid to score a strong theatrical outcome. The booking has become a major driving force, especially in Bollywood, where perception plays a massive role in box office outcomes, particularly for big-budget entertainers. (adsbygoogle = window.adsbygoogle || []).push({}) Going into the bookings, Bhooth Bangla has every major thing in its favour, from a solid star cast led by an OG superstar, to a renowned director and a popular horror-comedy genre, which has managed to get audiences' attention in recent times. Also, by scheduling paid previews, the makers have sent a strong indication that they are confident in the film's content. Day 1 Pre-Sales Gross vs Day 1 Net Collection of Akshay Kumar's Films S. No. Movie Day 1 Advance Booking Gross Day 1 Net Collection 1 Jolly LLB 3 (2025) ₹ 6.37 Cr ₹ 12.50 Cr 2 Housefull 5 (2025) ₹ 13.95 Cr ₹ 24.00 Cr 3 Kesari Chapter 2 (2025) ₹ 3.00 Cr ₹ 7.75 Cr 4 Sky Force (2025) ₹ 5.42 Cr ₹ 12.25 Cr Note: Advance Booking Data Includes Block Seats (adsbygoogle = window.adsbygoogle || []).push({}) While more clarity on the momentum will be known after tickets go live, Bhooth Bangla should be able to put better pre-sales numbers, and will comfortably help it to secure a double-digit start, most probably in the mid-teens. The movie might face some competition from holdover Dhurandhar 2, but the momentum for the Ranveer Singh starrer is slowing, which should divert attention towards BB. Apart from Akshay Kumar, the film also features Tabu, Wamiqa Gabbi, Paresh Rawal, Asrani, Rajpal Yadav, and Mithila Palkar in key roles, adding to its star power and appeal. With bookings set to begin soon, all eyes are now on how the film performs in its pre-release phase and whether it can translate its buzz into a strong box office opening.

Box Office

2 days ago

38.4K views

Bhooth Bangla Box Office Collection | All Language | Day Wise | Worldwide

BY SACNILK

Here is the Hindi movie Bhooth Bangla box office collection, which is a fantasy horror comedy film. This film is directed by Priyadarshan and produced by Balaji Motion Pictures and Cape Of Good Films. ## Bhooth Bangla stars Akshay Kumar, Wamiqa Gabbi, Tabu, Paresh Rawal, Asrani, Rajpal Yadav, and Mithila Palkar in key roles. ## Bhooth Bangla Box Office Collection Day Wise | All Language [See Footfalls] DayIndia Net Collection Change(+/-) Day 0 [ Thursday] ₹ 3.5 Cr - Total ₹ 3.5 Cr (estimated) - ## Take Subscription To See Footfalls ## India Net Collection ₹ 3.5 Cr ## Worldwide Collection ₹ 4.2 Cr ## Overseas Collection ₹ 0 Cr ## India Gross Collection ₹ 4.2 Cr ## Bhooth Bangla Budget: ₹ - Cr * Approx ## Bhooth Bangla Verdict: Coming Soon ## Bhooth Bangla Screen count ## India: - ## Overseas: - ## Worldwide total: - ## Release Date: 17th April 2026 ## For more and the latest news about Bollywood Box Office Collection, Stay tuned to us.

Bollywood

3 days ago

1.5K views

Akshay Kumar's Bhooth Bangla CBFC Certificate and Final Runtime Details Revealed

BY SACNILK

Mumbai, April 13 - Superstar Akshay Kumar's much-awaited horror-comedy Bhooth Bangla has completed censorship formalities, ahead of its release on April 17, with paid previews on April 16 from 9 PM. The film's theatrical runtime has officially been revealed, which suggests it will be one of Akshay's longest films. After much anticipation, Bhooth Bangla has been granted a UA 16+ certificate by the Central Board of Film Certification (CBFC). The CBFC has asked for a few changes, including a couple of obscene words, which were replaced. The makers were also reportedly asked to include disclaimers for the religious and superstitious references in the film. (adsbygoogle = window.adsbygoogle || []).push({}) Along with the certification, the film's final runtime has been confirmed at 2 hours and 45 minutes (165 minutes). Earlier reports hinted at a longer duration, but the makers have opted for a slightly trimmed version to ensure a tighter and more engaging narrative. Despite the edit, the runtime still suggests a packed entertainer with ample room for both humour and horror-driven sequences. Directed by Priyadarshan, Bhooth Bangla marks a much-awaited reunion between the filmmaker and Akshay Kumar, a duo known for delivering several iconic comedy films over the years. This collaboration has significantly raised expectations, especially among fans who are eager to see their signature style return on the big screen. (adsbygoogle = window.adsbygoogle || []).push({}) The buzz around the film, which also stars Wamiqa Gabbi, Tabu, Paresh Rawal, Rajpal Yadav, Asrani, and Mithila Palkar in key roles, is steadily building, and with advance bookings set to open on April 14, the stage is set for what could be one of the most entertaining releases in the horror-comedy space this year.

Bollywood

11 days ago

1.3K views

Akshay Kumar Brings His OG Charm As Bhooth Bangla Trailer Drops

BY SACNILK

Mumbai, April 6 - The much-awaited trailer of Bhooth Bangla is finally here, and it promises a perfect blend of horror and comedy with a heavy dose of nostalgia. Leading the charge is Akshay Kumar, who seems to be back in his element, reviving the quirky, effortless comic timing that once made him the undisputed king of this genre. Right from the opening frames, the trailer sets up a spooky yet hilarious tone, reminiscent of cult classics like Bhool Bhulaiyaa. With haunted mansions, eccentric characters, and situational chaos, the film appears to lean heavily into the vintage Priyadarshan-style comedy that fans have long missed. (adsbygoogle = window.adsbygoogle || []).push({}) What stands out most is Akshay Kumar's return to his "OG" comic avatar, something fans have been craving for years. Backed by a spooky storyline and signature slapstick humour, Bhooth Bangla is shaping up to be one of the most anticipated Bollywood entertainers of 2026. The film marks the reunion of Priyadarshan and Akshay Kumar after years, a duo responsible for iconic entertainers like Hera Pheri and Bhagam Bhag. This collaboration alone has fueled massive excitement, and the trailer only amplifies that buzz. (adsbygoogle = window.adsbygoogle || []).push({}) Scheduled to release on April 17, with paid previews planned on April 16 from 9 PM, Bhooth Bangla boasts a strong ensemble cast including Wamiqa Gabbi, Tabu, Paresh Rawal, Asrani, Mithila Palkar, and Rajpal Yadav, all of whom add layers of chaos and comedy to the eerie setup.

Bollywood

14 days ago

3.6K views

Producer Ektaa Kapoor Lauds Dhurandhar 2's Box Office Success As Bhooth Bangla Release Date Officially Postponed

BY SACNILK

Mumbai, April 2 - In a major development, the makers have officially announced a revised release plan for her upcoming horror-comedy Bhooth Bangla, starring Akshay Kumar. The decision comes in light of the phenomenal box office performance of Dhurandhar: The Revenge. Priyadarshan's directorial film will now be released on April 17, a week after the earlier release date, and will also have paid previews starting from 16th April 2026 at 9 PM onwards, allowing both films to enjoy their respective theatrical space. (adsbygoogle = window.adsbygoogle || []).push({}) A Strategic Industry Move The makers revealed that the decision was taken after a collective discussion with distributors and exhibitors. With Dhurandhar: The Revenge performing exceptionally well at the box office, the shift aims to ensure that both films receive the attention, screens, and audience footfall they deserve. Instead of a traditional release clash, Bhooth Bangla will now opt for a staggered entry with paid previews, beginning April 16 night. This strategy is slowly becoming popular in recent times, helping films build early word-of-mouth while easing box office pressure. (adsbygoogle = window.adsbygoogle || []).push({}) Producer Ektaa Kapoor Cheers Industry Growth The statement shared by producer Ektaa Kapoor reflects her positive outlook toward the industry. Instead of competing aggressively, the producer has chosen a collaborative approach, celebrating the success of Dhurandhar: The Revenge while positioning her own film for optimal performance. This move highlights a growing trend in Bollywood where strategic scheduling and mutual support are becoming key to maximising box office potential. With strong pre-release buzz and a favourable release window, Bhooth Bangla is now expected to capitalise on audience interest following the massive theatrical wave created by Dhurandhar: The Revenge. (adsbygoogle = window.adsbygoogle || []).push({}) Love and Unity ❤️❤️#BhoothBangla, paid previews begin in theatres 16th April 2026, 9 PM onwards 👻 See you at the cinemas!@priyadarshandir @akshaykumar @SirPareshRawal @rajpalofficial #Tabu @WamiqaG @Jisshusengupta @actormanojjoshi @mipalkar #AsraniJi #RajeshSharma pic.twitter.com/l7IMWaY6ac— Ektaa R Kapoor (@EktaaRKapoor) April 2, 2026 Directed by Priyadarshan, the film marks a much-awaited reunion with Akshay Kumar and has already generated strong buzz for its blend of horror and comedy. It also stars Wamiqa Gabbi, Tabu, Paresh Rawal, Rajpal Yadav, and Asrani, among others, in key roles.

Bollywood

17 days ago

1.4K views

Bhooth Bangla Runtime Revealed: The Horror-Comedy Set To Be Akshay Kumar's One of The Longest Films

BY SACNILK

Mumbai, March 31 - Bollywood superstar Akshay Kumar is gearing up for the release of his much-awaited horror-comedy Bhooth Bangla. The film, which was earlier scheduled to release on April 10, is now reportedly being pushed to April 17 to maintain a healthy gap from Dhurandhar 2, which continues to dominate the box office across the country. Bhooth Bangla marks the much-anticipated reunion of Akshay Kumar with acclaimed filmmaker Priyadarshan, making it one of the most exciting collaborations in recent times. Even though the film is still over two weeks away from release, a key update regarding its runtime has surfaced. (adsbygoogle = window.adsbygoogle || []).push({}) According to a report by Bollywood Hungama, the film is expected to have a runtime of approximately 2 hours and 50 minutes (170 minutes). However, since the censor certification is still pending, the final duration may vary slightly. The confirmed runtime will be known closer to the release date. If the rumoured runtime indeed gets locked, it will be among Akshay Kumar's longest films in the last 12 years. The last Akshay Kumar film with a similar run time was Holiday - A Soldier Is Never Off Duty (2014), which was also 2 hours and 50 minutes long. (adsbygoogle = window.adsbygoogle || []).push({}) Meanwhile, fans are eagerly awaiting the trailer, which is expected to drop this week. It was initially planned for March 27 and later shifted to March 30, and this delay further hinted at a possible change in the release date, though an official announcement is still awaited. Produced by Balaji Motion Pictures and Cape of Good Films, the film also stars Paresh Rawal, Tabu, Wamiqa Gabbi, Rajpal Yadav, Jisshu Sengupta, Manoj Joshi, Mithila Palkar, Asrani, and Rajesh Sharma in key roles. Stay tuned...

Bollywood

22 days ago

11.3K views

Dhurandhar 2's Box Office Carnage To Force Akshay Kumar's Bhooth Bangla To Push Release Date By A Week?

BY SACNILK

Mumbai, March 25 - Bollywood superstar Akshay Kumar's horror comedy Bhooth Bangla is among the most-awaited films. However, despite being a family-friendly and in-demand subject, the film's release is being threatened by the box office carnage brought by Ranveer Singh-led Dhurandhar 2: The Revenge. According to the latest reports, the makers of Bhooth Bangla have decided to push the release date back by a week, and the film will now be released on April 17. The movie was previously scheduled to release on April 10, just three weeks after Dhurandhar 2, which released on March 19. (adsbygoogle = window.adsbygoogle || []).push({}) Normally, a three-week gap between two big films is considered sufficient, and even Akshay Kumar acknowledges that. However, the danger is real as Dhurandhar: The Revenge isn't going to stop anytime soon. The film has already grossed over 1150 crores at the worldwide box office in just 9 days and is marching towards the 1500 crores milestone soon. According to the reports, it is said that producer Ekta Kapoor and Akshay Kumar have been closely analysing the situation and have taken the decision to push the date. The official announcement regarding the postponement is expected very soon. (adsbygoogle = window.adsbygoogle || []).push({}) Bhooth Bangla reunites Akshay Kumar with director Priyadarshan after many years. The movie also stars Tabu, Wamiqa Gabbi, Paresh Rawal, Rajpal Yadav, late Asrani and many others in key roles. Stay tuned...

Bollywood

30 days ago

1.6K views

Priyadarshan Calls Akshay Kumar His Lucky Mascot As He Provides Basic Details About Bhooth Bangla

BY SACNILK

Mumbai, March 18 - The much-anticipated horror-comedy Bhooth Bangla marks the reunion of filmmaker Priyadarshan and actor Akshay Kumar, a duo known for delivering several memorable entertainers over the years. Their collaboration has often resulted in successful films, and expectations are once again high as they come together for this genre-driven project rooted in humour and the supernatural. In a recent interview, Priyadarshan opened up about the core idea behind Bhooth Bangla. The filmmaker revealed that the film draws heavily from age-old folklore and supernatural beliefs that have been part of Indian culture for centuries. He emphasised that the narrative is not just about scares, but also reflects stories and myths that people have lived with and passed down through generations. (adsbygoogle = window.adsbygoogle || []).push({}) While maintaining secrecy around the detailed plot, Priyadarshan confirmed that Bhooth Bangla will blend horror with comedy, one of his most successful storytelling spaces. The director is known for creating entertaining films that balance humour with engaging narratives, and this project is expected to follow a similar tone with a strong supernatural backdrop. Speaking about Akshay Kumar, Priyadarshan credited the actor for being a "lucky mascot" in his filmmaking journey. Having collaborated on multiple successful films in the past, the director expressed confidence that their reunion will once again strike the right chord with audiences. He highlighted Akshay's impeccable comic timing and adaptability as major strengths that enhance such genre-driven films. (adsbygoogle = window.adsbygoogle || []).push({}) Produced by Balaji Motion Pictures and Cape of Good Films, Bhooth Bangla also stars Wamiqa Gabbi, Paresh Rawal, Tabu, Jisshu Sengupta, Asrani, and Rajpal Yadav in key roles. The film is scheduled to release on April 10 worldwide. Stay tuned...

Bollywood

36 days ago

1.1K views

Bhooth Bangla Teaser: Makers Unveil Official Teaser of Akshay Kumar Starrer

BY SACNILK

Mumbai, March 12 - The makers have unveiled the official teaser of Bhooth Bangla, the much-awaited horror-comedy starring Akshay Kumar. The teaser offers the first glimpse of the spooky yet hilarious world created by director Priyadarshan, marking his much-anticipated reunion with the actor after nearly 14 years. The teaser sets the tone for a blend of horror and slapstick comedy, with Akshay Kumar appearing in a mysterious and quirky avatar inside a haunted mansion. Packed with eerie visuals, comic timing, and supernatural elements, the teaser hints at a fun ride that mixes scares with humour, something fans expect from the actor-director duo. (adsbygoogle = window.adsbygoogle || []).push({}) Apart from Akshay Kumar, the film boasts an ensemble cast that includes Tabu, Paresh Rawal, Wamiqa Gabbi, Rajpal Yadav, Asrani, Jisshu Sengupta, Mithila Palkar, and Manoj Joshi. The film is produced by Ektaa Kapoor and Shobha Kapoor under Balaji Motion Pictures in association with Akshay Kumar’s Cape of Good Films. Bhooth Bangla is currently scheduled to release in theatres on April 10, 2026, and the trailer is expected to arrive later this month, further building excitement for the horror-comedy entertainer. It is the first release of the year for Akshay Kumar. (adsbygoogle = window.adsbygoogle || []).push({}) Stay tuned...

Bollywood

37 days ago

2.1K views

Bhooth Bangla Teaser Date Announced: Akshay Kumar and Priyadarshan's Horror Comedy Film to Release on April 10, 2026

BY SACNILK

Balaji Motion Pictures has officially confirmed that the teaser for its upcoming horror-comedy Bhooth Bangla will be unveiled on March 12, 2026. Starring Akshay Kumar and directed by Priyadarshan, the film is scheduled for a wide theatrical release on April 10, 2026, targeting the Good Friday holiday weekend. The announcement comes via a new promotional poster featuring Akshay Kumar, signaling the start of the film's marketing campaign. This project marks the reunion of Kumar and director Priyadarshan after a period of 14 years, their last collaboration being the 2010 social satire Khatta Meetha. The film is produced by Ekta Kapoor’s Balaji Motion Pictures in association with Cape of Good Films. The ensemble cast for Bhooth Bangla is one of its primary highlights, bringing together several actors synonymous with the Priyadarshan brand of comedy. The film features the iconic trio of Akshay Kumar, Paresh Rawal, and Rajpal Yadav. They are joined by Tabu, who returns to the horror-comedy genre following her successful stint in Bhool Bhulaiyaa 2. Other notable cast members include Wamiqa Gabbi, Mithila Palkar, Jisshu Sengupta, Manoj Joshi, and Tanushree Dutta. Aapko ulta dikhega… par #BhoothBangla mein ulta hi seedha niklega 🦇#BhoothBanglaTeaser out tomorrow. In cinemas on 10th April 2026 👻@priyadarshandir @akshaykumar @SirPareshRawal @rajpalofficial #Tabu @WamiqaG @Jisshusengupta @actormanojjoshi @mipalkar pic.twitter.com/B24t73kVnL— BalajiMotionPictures (@balajimotionpic) March 11, 2026 (adsbygoogle = window.adsbygoogle || []).push({})   The April 10 release date is a strategic move. By releasing on a Friday that coincides with Good Friday, the film will benefit from a three-day holiday opening weekend. Additionally, the following week includes holidays for Ambedkar Jayanti and Vaisakhi, providing the film with an extended window to perform at the box office. This timing is expected to maximize the footfalls for a family-oriented horror-comedy. While specific plot details remain under wraps, the film is reported to be a large-scale production set within the framework of a haunted house mystery. With the teaser scheduled to drop tomorrow, expectations are high for this project to replicate the commercial success of the duo's previous cult classics like Hera Pheri and Bhool Bhulaiyaa.

Bollywood

45 days ago

7.4K views

Bhooth Bangla Trailer: Here Is When The Trailer of Akshay Kumar Starrer Will Release

BY SACNILK

Mumbai, March 2 - Bollywood superstar Akshay Kumar is gearing up for his first release of 2026 with director Priyadarshan's horror comedy Bhooth Bangla. It has been one of the most-anticipated movies of the year, which brings the iconic actor-director duo together after many years. (adsbygoogle = window.adsbygoogle || []).push({}) Horror comedies have been doing well at the box office, and expectations are high for Bhooth Bangla. The film's promotion has already begun, and according to the report by Pinkvilla, the makers are set to launch the much-awaited trailer in the second week of March, somewhere between March 9 and 18. It is said that the trailer will be attached to the print of the highly-awaited Dhurandhar 2 in theatres. This is a massive move by the makers as Ranveer Singh-starrer is the hottest film at the moment, with record-breaking numbers expected from it at the box office. (adsbygoogle = window.adsbygoogle || []).push({}) "The trailer cut (of Bhooth Bangla) is locked, and the team is extremely confident about it. The idea is to create strong digital chatter first and then capitalise on the theatrical footfalls of Dhurandhar 2", said the report. If all goes as planned, audiences will get their first glimpse of Bhooth Bangla online in the coming days, followed by a big-screen experience from March 19. (adsbygoogle = window.adsbygoogle || []).push({}) Produced by Balaji Motion Pictures and Cape of Good Films, Bhooth Bangla marks Priyadarshan's second Hindi-language horror comedy film following Bhool Bhulaiyaa (2007), which was also headlined by Akshay Kumar. The upcoming, scheduled to release on April 10, features Paresh Rawal, Tabu, Wamiqa Gabbi, Rajpal Yadav, Mithila Palkar, Jisshu U Sengupta, and Manoj Joshi in key roles. Stay tuned...